Social Media for Life Science Businesses
Social Media for Life Science Businesses
Is your business trying to grow an audience on social media, but it’s just not working?
Imagine having someone who can manage your social media accounts so that they are always up-to-date with the latest news about your business.
Life science businesses need effective ways to connect with customers and prospects online. I’ll help grow awareness about the value of your products or services through engaging interactions that drive traffic back to your website and convert leads into paying customers.
What Can I Offer?
I consult for science-related businesses on how to plan and implement a successful social media strategy.
Whether that be looking to grow your engagement and audience size on existing social media, try alternative networks, or just need help managing and implementing your digital strategy.
So if you need to outsource your social media accounts, or you need additional support for your in-house teams, I am here to help.
What Social Media Sites should I use?
There are no ‘right’ social media networks when it comes to life sciences.
Instead, it is all about your brand message and the audience you are targeting.
Below are some of the benefits of each major social network and the audience to target.
LinkedIn is often viewed as the ‘professional’ social network, where people can connect with like-minded business people.
Use it to get a better understanding of your industry, stay current with the latest trends, and connect with other professionals to build relationships and projects together.
Twitter is the epitome of short-form social media – convey your message in 140 characters or less.
Jump on the back on viral or trending tweets to gain visibility with a large audience.
YouTube
Elevate your content marketing with video content.
Not only that, optimise your videos using ‘YouTube SEO’ to appear top of search results and in Google SERPs.
Make the most of the world’s largest social network with a dedicated business profile.
Engage and directly communicate with your followers with DMs or build ‘exclusive clubs’ with private groups.
Communicate your brand values and engage your younger audience with imagery and short-form vertical video.
Re-purpose your existing long-form content into visual content for the fast consumer.
Time to take on the fastest growing social media network of the last year?
Beat your competitors and grow your business to new heights and reach a wider audience than ever before.
Time To Step Up Your Social Media Game?
There’s no doubt that social media is beneficial not only in its own right, but as a wider digital marketing strategy.
Making sure you make it work for you whilst avoiding potential pitfalls can be tricky and resource intensive.
If you need help getting your social media to work for you, but you are not sure how to approach it, get in touch with me for a free consultation call to see how I can help your business.
Got a Question?
Get in Contact
Got a question about my life science content creation services?
Just get in touch, and I will personally respond at the earliest opportunity.
